29 percent of investment professionals use search trends to derive data.

2019

• 29 percent of investment professionals use expert networks to derive data.
• Through 2019, 90% of large organizations will have hired a CDO, but only 50% will be considered a success.
• More than 150 zettabytes (150 trillion gigabytes) of data will need analysis by 2025.
• 60 percent of businesses believe it is harder to source talent for data and analytics positions than for any other roles
• 61 percent of businesses that recognize the effect of data and analytics on their core business practices say their companies either have not responded to these changes or have taken only ad hoc actions rather than developing a comprehensive, long-term strategy for analytics.
• 26 percent of businesses say data and analytics have significantly changed the nature of industry-wide competition.
• 79 percent of enterprise executives say that not embracing big data will cause companies to lose competitive position and risk extinction.
• By 2025, 60% of the 163 zettabytes of existing data will be created and managed by enterprise organizations.
• 21 percent of investment professionals use web traffic to derive data.
• Nearly 50 percent of businesses say big data and analytics have fundamentally changed business practices in their sales and marketing departments.